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Aleph did not reveal any financial terms of the investment but said Twitter’s stake buy would help the company expand its educational tech platform.
Emerging markets-focused Aleph, which helps large digital platforms connect with advertisers and customers, counts Meta Platforms Inc Spotify Technology SA (NYSE:SPOT) and Microsoft (NASDAQ:MSFT) Corp-owned LinkedIn among its customers.
Despite wide-ranging supply chain disruptions that delayed products from reaching shelves and a user privacy clampdown by Apple Inc (NASDAQ:AAPL) that many feared would disrupt mobile advertising, brands have continued to advertise online.
Founded in 2005 as IMS Internet Media Services, Aleph was valued at $2 billion last year after private equity firm CVC Capital Partners bought a stake worth $470 million.
Aleph had confidentially filed for a U.S. initial public offering in October.
Latin American fintech company MercadoLibre (NASDAQ:MELI) Inc is also among Aleph’s investors, having picked up a stake worth $25 million in August last year.
