This post was originally published on this site
Amazon.com Inc.’s share of the U.S. digital ad market grew to 10.3% last year from 7.8% in 2019, according to a new report from research firm eMarketer.
The report predicts that Amazon
AMZN,
will continue to inch up on market leaders Google, part of Alphabet Inc.
GOOGL,
, and Facebook Inc.
FB,
, a sign brands are increasingly turning to the e-commerce giant to help them reach an expanding base of online shoppers.
