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The world of internet memes reminds me of financial bubbles. The Harlem Shake Meme was video craze in 2013 where groups would dance to “Harlem Shake” by Baauer. These videos exploded in popularity and proliferated on YouTube. Then, just as suddenly, the internet’s attention moved elsewhere — just like a typical bubble- and bust chart from the stock market.
In business, innovative ideas generate incredible hype yet often fade years later. Unlike viral videos, though, such business ideas sometimes retain profits after the hype…