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The revision in Next’s financial outlook is attributed to several favorable conditions that have surfaced recently. A blend of inflation-linked wage rises and favorable weather conditions at the outset of summer have stimulated consumers to increase their expenditure on clothing.
This positive trajectory for Next unfolds amidst a challenging retail landscape where many competitors are wrestling with constrained consumer spending power due to an ongoing cost-of-living crisis. Despite these broader economic difficulties, Next continues to surpass expectations and exhibit resilience.
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