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The analysts, who have a Buy rating and $136 price target on AMZN shares, said in a note that Amazon Prime Day next week will offer some respite as the fight against inflation carrier on.
Despite the positives, they noted that regulatory headwinds are strengthening, and “the darkest days of this downturn are ahead of us.”
They commented that Amazon is providing creative initiatives during inflationary times. They explained that each Prime Day has its own unique character and initiatives, with next week’s touting that “Prime Members get exclusive access to Amazon’s lowest prices so far this year on select products from a variety of brands,” as well as new deals dropping every 30 minutes during select periods.
They also stated that Prime members seeking an early start on deals were offered the opportunity to buy directly from certain brands via Buy with Prime, starting June 21.
