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Having joined the company from now defunct online grocer Webvan, Herrington launched AmazonFresh in 2007 and has led the company’s North American consumer unit for nearly seven years.
His appointment comes at a time when Amazon (NASDAQ:AMZN) is sharpening its focus on the grocery business after shutting its bookstore and other physical retail stores in the United States.
Amazon also named John Felton, an 18-year veteran of the company, as the head of its operations organization – which focuses on fulfillment and supply chains.
The company had earlier in June announced the departure of Dave Clark, the executive who made Amazon into a worldwide delivery behemoth.
Clark is set to join logistics technology startup Flexport as chief executive in September.
