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Android handset brands Vivo and Oppo, both under the privately owned BBK Electronics, claimed the largest share of first quarter sales, with 19.7% and 18% of the market respectively, research firm Counterpoint Research said.
Apple (NASDAQ:AAPL), which was China’s top-selling vendor in the previous quarter for the first time in six years thanks to the release of the iPhone 13, was the third-largest seller in Q1, claiming 17.9% of the market.
Honor made the biggest gains in Q1, taking the fourth biggest slice of sales with 16.9%, with sales up 15.5% on the previous quarter. Huawei Technologies sold its Honor unit in December 2020 to a consortium of agents and dealers as U.S. sanctions crippled the parent’s smartphone sales.
Huawei, once China’s best selling brand, held 6.2% of the market in the first quarter.
Chinese retail sales lagged in the key coastal economic regions of Guangdong and Jiangsu in the first quarter, with areas hit by COVID-19 outbreaks also showing particular weakness, regional data showed.
