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McDonald’s
MCD,
is getting creative in its recruitment process.
One McDonald’s restaurant in Illinois is giving away Apple
AAPL,
iPhones to new hires. A sign in the restaurant’s window reads: “Now Hiring. Free iPhone”
Six months of employment is required to receive the iPhone, according to the sign.
A staff member at the restaurant confirmed to Business Insider the sign belonged to the store, but didn’t elaborate on the employment criteria for getting the iPhone.
McDonald’s has been trying to attract employees in a variety of ways during the pandemic labor shortage, even recently raising its pay an average of 10% for U.S. restaurant workers.
McDonald’s Corp. told MarketWatch on Wednesday that the iPhone promotion is not a companywide effort, and is up to that specific restaurant operator’s discretion.
See also: One year after George Floyd’s murder, fewer Americans say they support Black Lives Matter
Other chains, including Chipotle
CMG,
and Yum Brands’
YUM,
Taco Bell, are offering lucrative perks such as cash bonuses, raises and education benefits to attract new staff.
The viral photo came as McDonald’s Corp. announced its latest celebrity collaboration, with global K-Pop superstars BTS.
