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As more Americans are vaccinated against Covid-19 and as rules on social distancing are relaxed, interest in activities such as travel and live entertainment is starting to recover, new data on app usage suggest.
Trends seen from a range of sources, including information on active users of a variety of consumer apps as estimated by the data tracker Apptopia, indicate that those factors, along with warming weather, federal aid dollars and a general desire to get out of the house, are helping some consumer and social activities approach pre-pandemic levels.
We are eating out again…
Daily users of the restaurant reservation app OpenTable more than doubled in mid-April from the same time a year earlier as state and local restrictions on indoor dining and drinking eased.
In March, according to Census Bureau data, sales at eating and drinking places rose 36% from their 2020 level, while total retail sales were up 9.8%. During the first week of April, 45% of Americans said they had dined out, up from 29% in early February, according to the pollster Ipsos. Demand is even higher for outdoor dining. According to a recent poll from the data-intelligence firm Morning Consult, 68% of U.S. adults said they felt safe sitting down for a meal outside.
An expanded version of this article appears on WSJ.com.
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