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The number of chief executives switching between industries has quadrupled over five years.
New data shows a blurring of skills has prompted a 45% increase in executives moving between sectors from 2015 to 2019.
Global Executive Search firm SRI claims eight of 20 of the largest global sports leagues have cross-industry CEOs in its Convergence Trailblazers report published on Tuesday.
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It cites Rahul Johri moving from the Discovery Networks DISCA, +0.48% to the Board of Control for Cricket in India, and Peter Moore, an executive at California-based videogaming giant EA EA, +0.62%, becoming CEO of Liverpool Football Club, as two examples during the period.
Increasing numbers of consumers are watching their favorite clubs and shows on digital platforms like Netflix NFLX, +1.69% and Amazon AMZN, +0.43%, where the business models are focused on intellectual property, digital rights and licensing. These skills are now broadly common, regardless of whether the business is media, sports, gaming or retail.
SRI’s survey demonstrated that sports leagues, sporting goods and esports teams are also acquiring cross-industry CEOs from media & entertainment firms.
The report shows esports teams have the highest proportion of cross-industry CEOs (12 of the largest 20 teams).
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Mark Moreau, SRI’s co-head of Europe, said: “The entertainment ecosystem is circling around three core challenges: content development and monetization, engaging and retaining the developing consumer, and digitization.”
